by Tim Bourgeois | Jan 21, 2016 | Blog
At the 2015 Gilbane Conference in Boston, East Coast Catalyst partner Tim Bourgeois lead a workshop titled “An Anatomy of a Digital Audit”. Attendees were provided with a detailed explanation of ECC’s digital marketing audit template, as well as a...
by Tim Bourgeois | Jan 2, 2016 | Blog
[Editors note: this article provides an introduction to online reputation management (ORM) best practices and digital reputation auditing. Contact TIm Bourgeois to learn about East Coast Catalyst’s custom and personalized ORM optimization and social media crisis...
by Tim Bourgeois | Oct 25, 2015 | Blog
VisualIQ, one of the world’s leading cross-attribution technology companies, recently asked 29 industry experts to share advice they would give a peer if they were seeking to make their marketing organization more data-driven. Tim Bourgeois of East Coast...
by Tim Bourgeois | Oct 12, 2015 | Blog
If you’re not overwhelmed by the exploding marketing technology marketplace, you’re not paying attention. By Chiefmartec.com’s count, there are now more than 1,800 vendors competing in a sector that barely existed five years ago. Here’s what...
by Tim Bourgeois | Aug 19, 2015 | Blog
What’s in your marketing technology stack? How will you choose from 2,000 or so vendors as you build and evolve your digital marketing technology strategy? How can you be sure you are getting full value from the platforms you have in place today? These are some of the...
by Tim Bourgeois | Aug 14, 2015 | Blog
As part of the Gilbane Boston pre-conference workshop series in December at the Fairmont Copley Plaza, East Coast Catalyst will be leading a session titled “An Anatomy of a Digital Audit”. This workshop will explain the comprehensive 30-point methodology...
