The Atlantic Website Platform

Don’t sweat the technical details required for successful digital marketing programs – we’ve got you covered. The Atlantic Marketing Platform provides marketing performance, robust security, clean analytics and complete content control in a responsive website designed specifically for your brand.

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High-performance B2B websites without the tech hassle

Forget the digital minutia. Let your marketers focus on strategy while we deliver websites built for results.

What is Atlantic?

Atlantic seamlessly integrates open-source tools with your existing martech stack, offering a subscription-based platform with optimization features for enhanced marketing performance.

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Subscription-based Marketing Platform

We leverage top open-source tools like WordPress and Google Analytics integrated with your trusted martech tools like Marketo and Salesforce.

Highly Performant Website Builder

Atlantic provides a tight martech infrastructure with monitoring and optimization tools included in your subscription to ensure you get the most out of your marketing tools and team.

The Features

Get an optimized marketing website bespoke to your brand and ready for your marketers to make hay.

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SEO-Ready

Atlantic’s performant underpinnings provide a solid technical foundation for your strategic SEO work, including automatic integration with Google Search Console.

Bespoke Design

Atlantic offers fully custom front-end theming tailored to your business, along with extensive layout options for web editors to manage site content while maintaining brand consistency.

Flexible CMS

Atlantic’s Content Management System (CMS) empowers web editors with a user-friendly interface for managing site content.

Marketing Automation

Seamlessly embed forms, align analytics goals and conversions with your lead scoring system in Marketo, Hubspot, or Pardot.

Performance

Experience clean code, exceptional core web vitals, and top-tier hosting with WP Engine. Built-in dashboards help monitor performance KPIs to maximize the impact of your marketing efforts.

Enhanced Security

Atlantic prioritizes security with built-in security headers, a third-party Web Application Firewall, two-factor authentication enforcement, and regular penetration testing.

GA4 & GTM

Atlantic integrates with Google Analytics 4 (GA4) and Google Tag Manager (GTM) to ensure clean data collection and facilitate the use of additional marketing tools.

Advanced Analytics

Extend GA4’s capabilities and monitor important KPIs with interactive dashboards through integration with Google Big Query data storage and Looker Studio data visualization software.